19 December 2014 • Retail Newsagent
Spar is bringing back its Shop & Win campaign next month following positive sales from a scheme launched earlier this year.
05 December 2014 • Retail Newsagent
Digital voucher specialist i-movo will finish 2014 on a high after passing two major milestones this month.
The company processed its 10 millionth secure digital voucher on 18 November, and then three days later the total value of i-movo vouchers redeemed by UK customers hit the £100m mark.
27 November 2014 • marketingweek.com
Loyalty rewards are a key factor in attracting consumers but as it is now much easier to find offers, brands need to innovate to keep their customers. And with a savvy younger generation of shoppers who know what they want, retailers need to work harder to earn loyalty.
10 October 2014 • Retail Newsagent
Attendees at betterRetailing LIVE were greeted with a host of ideas to improve their businesses. David Tymm, CEO of i-movo shared his insight with the attendees regarding digital vouchers.
19 September 2014 • The Institute of Promotional Marketing
In July 2013, Molson-Coors launched a TV campaign featuring the new ‘cold indicator’ which, at the ‘Damme cold’ temperature of 4 degrees Celsius, turns blue.
Molson-Coors wanted to securely effectively and without risk of fraud enable a set number of high-value promotional vouchers to be issued and distributed to consumers and friends of these consumers to raise awareness of the new ‘Coors Light’ product.