Yearly archives: 2006

Financial Times and Martin McColl Newsagents launch mobile voucher campaign to drive newspaper sales

High-value digital vouchers to be sent to customer’ mobile phones

Published on 23rd November 2006

BP’s Mobile Voucher Campaign

Ian Jindal, Internet Retailing

Published on 11th October 2006

Enpocket and i-movo enable groundbreaking mobile voucher campaign for BP Wild Bean Cafés

Enpocket, the Intelligent Mobile Marketing ä company, and i-movo have teamed up to launch a groundbreaking mobile marketing campaign for BP that uses mobile vouchers to drive footfall to Wild Bean Cafés.

Published on 9th October 2006

BP’s Wild Bean Café ups brand loyalty with mobile marketing

Andrew McCormick, New Media Age

Published on 5th October 2006

Starbucks in $114m free drinks dispute

The Daily Telegraph

Published on 15th September 2006

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